New business models, and how to use them, are the topic of a new digital marketing conference held on the campus of the University of Tampa.The event is part of the Sarasota Digital Marketing Summit and will take place Friday and Saturday, Jan. 11 and 12 at the Sarasotan College of Business.Sponsors of the eventRead More
digital marketing logo
When a brand is all about the logo: digital marketing is all but dead
An infographic has been published by Digital Marketing Authority which provides insight into the future of digital marketing and shows how brands are increasingly opting to use their branding to market their services.The infographic is titled The Brand of the Future: The Digital Marketing Story.The graphic shows how branding is now being used to sellRead More
How the blueberry marketing brand is gaining on the digital marketing industry
Google’s new blueberry logo was unveiled earlier this month and has already attracted the attention of brands ranging from Nike to Disney.But the new brand also looks like a cross between the iconic and the new, with a bright blue colour and the company’s trademark blue-on-white logo.What’s behind the change?In a blog post on theRead More
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