Facebook is aiming to boost its digital marketing efforts to help its more than 1 billion users get the most out of the platform’s platform.CEO Mark Zuckerberg announced the launch of a digital marketing classes on Tuesday, a day after the company’s first full-fledged marketing class ever was held on the platform.
It will be hosted by The New York Times, a digital advertising agency, and digital content creators in the US.
“I think that our digital marketing will become a little bit easier to understand as well,” Zuckerberg said during the event.
“There’s a lot more people out there who can understand it.”
Zuckerberg said Facebook’s marketing team has worked on improving its communication channels and has also made a few changes to how the company sells products.
“We have a very different messaging about what it means to be a Facebook user, and it’s more relevant to the kind of things people are doing with their time on Facebook,” he said.
“Our messaging is much more clear, and we’re getting a lot of the feedback that we need to get to make sure that we have a better understanding of the kind people are looking for.”
“What people are interested in, what they’re doing on Facebook, how they spend their time is very different than what they are thinking about,” he added.
“So we want to make it easier for people to understand what they want to do with their digital life and how they can engage with it.”
“We’re making sure that our marketing is more clear and clear about what we’re looking for and the kind that we’re offering.”
Zuckerberg also outlined a few of the topics he plans to focus on during the course of the class.
“The number one thing that people want to know is ‘How do I get the best value out of my Facebook account?’ and that’s a big one,” he told attendees.
“They want to see that there’s a reason for it and a reason to keep buying.”
Facebook has also launched a number of other new products on its platform over the past year.
Its first digital news app, Newsstand, will be available in a free update to all users on February 24.
The app also offers live updates and curated video content for news consumers.
It also launched an app called Live News, which is a curated feed of curated news that is shared on Facebook Live, Facebook’s video app.
In addition to its new product offerings, Facebook also launched the Facebook News Feed app, which will allow users to curate and share their own content.
It’s also offering a “news” section, which can feature stories that are based on topics they follow.
Facebook also launched its Facebook Messenger app, a free messaging app that lets users send and receive text messages, video calls, and more.
Zuckerberg said that the app will be coming to Windows Phone later this year.
“Messenger is going to be available on Windows Phone, and in the future, it will be the same on iOS and Android,” he teased.
“You’ll see it coming to other platforms very soon.”
Zuck’s focus on digital marketing is just the latest in the Facebook’s recent efforts to ramp up its digital presence.
The company has invested heavily in the mobile space, spending more than $100 million in 2016 alone.
The platform is also adding a number more mobile apps to its offerings.
In September, Facebook added a new photo sharing app, Instagram Stories, which allows users to send photos of their photos to their friends.
Earlier this month, the company launched a new social gaming platform, Play.