The Digital Marketing Society of Georgia’s Digital Summit is taking place on Wednesday, July 25 from 1-4 p.m. at the Atlanta Marriott Marquis, where speakers include Georgia’s top digital marketers, plus industry experts, from Atlanta, Atlanta area and beyond.
The event is open to the public and is free.
Georgia’s Digital Advertising Council (DA), which includes companies such as Google, Facebook, Amazon, Microsoft and others, has partnered with Georgia Digital Marketing Council (GDC) to host the event.
GDC is the only digital marketing association in the state.
The Summit aims to help digital marketers better understand how to best target their digital advertising campaign.
It will be an opportunity for digital marketers to network, share insights and get help from other industry professionals, GDC said in a press release.
Digital Marketing is a rapidly growing industry, according to a 2017 report from GDC.
Georgia is the sixth largest market in the country and the seventh largest in the South.
It has a rapidly expanding marketplace with more than 25 million ad clicks per month.
Digital advertising accounts for more than two-thirds of digital ads on sites across the country, according a report from Kantar Media, which tracks digital advertising revenue.
The Digital Marketing Association (DMA), a non-profit association of digital marketers that provides training and guidance to the industry, is hosting the event with the goal of connecting digital marketers with industry leaders.
DMA’s mission is to “develop and share best practices in digital marketing,” said DMA CEO and President Chris Dabney in a release.
The group is also the sponsor of Georgia Digital Media Week, which will be held on Thursday, July 26.DAM will be joined by Georgia Digital Marketers Association (GDMFA), a digital marketing organization.
GDMFA’s mission includes promoting the advancement of Georgia-specific digital marketing practices and creating the opportunities for Georgia digital marketers.GDMAA is comprised of nearly 10,000 digital marketers in Georgia, according the organization.
Digital marketing experts from across the industry will attend the Summit, according GDMAA.GMD is a digital advertising consulting firm, according its website.
GMD is located in Kennesaw, Georgia.
It serves clients in Georgia and across the U.S. and its Atlanta office is located at 1801 East First Street, Atlanta.
Digital marketing is an industry that is poised to be a $4.3 billion industry by 2020 according to Digital Advertising Bureau.
Digital ads have grown more than 40 percent since 2010, according an analysis from Digital Advertising Analytics.
Digital advertising accounts to more than three-quarters of online ad clicks, according data from Nielsen.
The industry is forecast to grow to $7.5 billion by 2020.